Hi, I’m Austin
I love exploring new ways of building and growing products. If this sounds like your cup of tea, feel free to get in touch or subscribe!
Aside from building Softr and writing Product Levers,
I also help early-stage SaaS companies reach their product potential.
What I can help you with
You have a unique vision, but that’s not enough to build a winning product.
While I may not know your market better than you, I can help you refine your ICP, use case, competition, value props, and differentiation to create a coherent product strategy.
From there, we can then work together to turn it into an actionable product roadmap.
PLG is all the buzz now.
Anyone can give high-level advice like “give value fast” or “go freemium,” but the hardest part will always be building and fine-tuning levers to fit your specific context.
As someone who has implemented PLG many times over, I can help you:
As a founder, you make every product decision during the 0-1 stage.
But as you go from 1-10, your job evolves into building a team that can scale your vision, which is a whole different beast to tackle.
I can help you create a blueprint to set up your product organization, craft a hiring plan and process, evaluate PM candidates, and mentor your team members.
I can also offer guidance on any day-to-day challenges you face while leading a product team.
Get in touch
Hi, I’m Austin